Anime’s beloved Straw Hat Pirates are invading New York City in October 2021 for the launch of a new fashion collection from anime lifestyle brand Atsuko and anime industry leader Toei Animation Inc. Atsuko X One Piece is an exciting new collaboration based on the internationally iconic One Piece anime series featuring cut and sew outerwear, shorts, headwear, T-shirts and accessories and more for men and women. Atsuko X One Piece will make its official debut at the major pop culture convention New York Comic Con 2021 (“NYCC”) which opens on October 7, 2021 at the Jacob Javits Center in New York City.
Atsuko X One Piece
New York Comic Con – Jacob Javits Center
October 7–10, 2021
“For over two decades now, One Piece has been entertaining generations of fans around the world,” said Lisa Yamatoya, Director of Marketing and Licensing in North America for Toei Animation. “This October marks the 22nd anniversary for the franchise so it’s fitting that we celebrate its global pop culture status with the launch of Atsuko X One Piece at New York Comic-Con, one of the largest pop culture conventions in the world.”
“Since we started Atsuko, our community has asked us time and again, ‘When are you going to partner with One Piece?'” said Preston Deanda, Atsuko Brand Manager. “The people have spoken, and we heard them loud and clear. It’s an honor to work with Toei Animation to bring one of the most genre-defining titles to the fans through this exclusive collaboration.”
The Atsuko X One Piece collection has something for everyone and showcases such fan-favorite characters as Luffy, Nami, and Usopp. The collection offers a full range of fashions including T-shirts, long sleeves, hoodies, button-ups, shorts, beanies, bucket hats, tote bags, sling bags, slides, water bottles, bento boxes, and ramen bowls. The complete collection will be available exclusively at NYCC as well as online at atsuko.com beginning on October 7, 2021.